Post by account_disabled on Feb 25, 2024 5:49:34 GMT
The list pricing on their website. Its understandable especially when the honest answer to how much does your service cost is it depends. The problem with shying away from pricing altogether though is that people are searching for pricing information. Its a huge missed opportunity not to have any content related to pricing and it annoys prospective customers who would rather know your cost range before giving you a call or submitting a form for follow up. Its mutually beneficial to have pricing information or at least information on how you determine pricing on your website because itll help qualify leads.
If a prospect knows your price range and they still reach out for more Czech Republic Mobile Number List information theyre going to be a much better lead than someone who is reaching out to get pricing information. This saves your sales team the trouble of wasting their time on bad leads. Having pricing information on your website also helps establish trust with the prospect. If you arent transparent about your pricing it looks like you charge as much as you can get away with. The more information you provide the more trustworthy your business looks.
If all of your competitors are also hiding their pricing youre the first one theyll likely reach out to. Mistake Getting lost in jargon There are a lot of great companies out there doing great work. And more often than not their website does not reflect it as well as it could. It isnt uncommon for those tasked with writing web copy to be quite close to the product. What sometimes happens is jargon and technical language dominates and the reason why a customer should care gets lost. When it comes to explaining a product or service Joel Klettke said it best at MozCon . is the product and why should a prospect care about it How will this product make the prospects life easierbetter Whats the next.
If a prospect knows your price range and they still reach out for more Czech Republic Mobile Number List information theyre going to be a much better lead than someone who is reaching out to get pricing information. This saves your sales team the trouble of wasting their time on bad leads. Having pricing information on your website also helps establish trust with the prospect. If you arent transparent about your pricing it looks like you charge as much as you can get away with. The more information you provide the more trustworthy your business looks.
If all of your competitors are also hiding their pricing youre the first one theyll likely reach out to. Mistake Getting lost in jargon There are a lot of great companies out there doing great work. And more often than not their website does not reflect it as well as it could. It isnt uncommon for those tasked with writing web copy to be quite close to the product. What sometimes happens is jargon and technical language dominates and the reason why a customer should care gets lost. When it comes to explaining a product or service Joel Klettke said it best at MozCon . is the product and why should a prospect care about it How will this product make the prospects life easierbetter Whats the next.